2008 April

Over-ice cider Bulmers is celebrating Britain's unpredictable summer weather in a new TV ad which launches on May 5.

Rival supermarkets should be given more power to open up in towns dominated by one chain, the Competition Commission has recommended.

Magners producer C&C Group has been told to remove a statement from an ad which claimed that 70% of consumers prefer the taste of Magners cider to rival brand Bulmers.

S&N acquisition completes

29 April, 2008

The Carlsberg and Heineken Consortium has officially completed its acquisition of Scottish & Newcastle.

The Consorzio Vino Chianti Classico will be continuing its work to educate the trade and consumers about the region and its wines throughout 2008.

Adnams is hoping to double its operating profits over the next five years.

Coors has signed a deal with ITV for Carling to be the exclusive sponsor of movies on ITV2, ITV3 and ITV4.

Drinks retailers and producers are examining ways their marketing campaigns can help make drunkenness socially unacceptable.

The Office of Fair Trading has launched an investigation into allegations that 11 retailers have been engaging in illegal pricing practices with tobacco manufacturers.

Ireland’s justice minister has proposed legislation to restrict off-trade alcohol sales, as part of new measures to tackle binge drinking and public disorder.

The West Sussex village of Henfield is the latest community to go plastic bag free.

The drinks industry must do more to be heard against a wave of anti-alcohol sentiment in order to survive in a tough environment, the WSTA has warned.

Beam Global has spoken of plans to pilot an alcohol education programme in a school in the UK to help children better understand alcohol.

Inbev has launched a publicity campaign for Stella Artois to help build a more positive image for the brand and underline its quality credentials.

Suffolk-based brewer Adnams has created a beer which it claims is completely carbon neutral.

A Conservative MSP is calling for tougher measures against drinks retailers who sell alcohol to under-18s, after new figures showed more than one in ten stores failed test purchases.

Visitors to this year's London International Wine Fair will be able to taste chocolate as well as wine at the Montilla Pedro Ximénez stand.

Inbev's new leader, Stuart MacFarlane, tells OLN about his dream role, fudged figures and how Stella Artois will rise again.

A deli and drinks shop in West Yorkshire's Brighouse beat many to the eastern European explosion. Nigel Huddleston reports

Cash is still the most popular form of payment among retail customers despite efforts by card companies to push plastic alternatives.

More alcohol prohibition zones are being considered in Wales as a way to combat drink-related antisocial behaviour.

In brief

18 April, 2008

Pop group Girls Aloud

Mars UK is spending £1.5 million on sponsorship of the 2008 Galaxy Book Awards.

Cadbury Trebor Bassett is backing the relaunch of its Maynards Wine Gums TV ad, which first screened in 1991, with a £2.4 million marketing spend.

Appletiser's new lightly sparkling fruit-flavoured range of soft drinks is being targeted at women wanting a sophisticated alternative to alcohol.

Make your shelves shine

18 April, 2008

Most spirits undersell in the summer, but there are many ways to expand their appeal. Christine Boggis offers some range-boosting suggestions

In brief

18 April, 2008

InterContinental Brands is rolling out its Cactus Jack's Schnapps in 1-litre bottles. The brand's Apple Sour and Kool Kola variants will be available in the new bottle size from this month with a price tag of £9.99.

The Glenfarclas distillery is extending its collection of single cask whiskies, The Family Casks, with

Five minute focus

18 April, 2008

Fred Noe, seventh-generation family distiller at Jim Beam Distillery

Union address from Pernod

18 April, 2008

Pernod Ricard is giving consumers the chance to win a Union Jack Mini Cooper