The police chief at the head of a scheme to tackle street drinking has told retailers that they have nothing to fear from taking cheap superstrength beers and lagers off their shelves.

An independent retailer is hoping to attract interest from other outlets to buy into his drinks delivery concept called Winebulance which it claims has grown sales by 25% in less than six months.

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What to expect at Christmas

The arrival of October means that we’re now officially in Nielsen’s Christmas trading period. Manufacturers and retailers alike have until December 30 to optimise their sales plans and activate them in-store in order to win at Christmas.

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