Bargain Booze reveals in-store promotional campaign

15 February, 2018

Bargain Booze is trialling its first ever Instant Win promotional campaign, which is live in more than 500 stores.

The in-store campaign, which runs until February 26, gives customers with a chance of winning a discount of up to £10 off their overall shop.

Customers who spend £15 or more will automatically be issued with a voucher at the point of purchase, where each unique code will deduct anything from 25 pence to £10 off the total spend.

Rachel Sweeney, head of marketing at Conviviality Retail, said: “This is the first time we have run a promotion like this, so it is great to be trialling it across 500 of our stores. What’s more the promotion provides us with a great opportunity to reward Bargain Booze shoppers, while also enabling us to support our franchisees by driving footfall and encouraging increased basket spend in-store.”

Customers have to be aged 18 or over and only one voucher is allowed per transaction, with vouchers only redeemable in Bargain Booze stores. The offer can’t be used online or against certain products or services.




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Bestway could take Bargain Booze back to its roots

Sir Anwar Pervez didn’t earn a place on The Sunday Times Rich List without spotting a good bargain – and in the fallout from the monumental collapse of Conviviality he’s got one in both name and spirit with the acquisition of Bargain Booze.

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