Berkmann Wine Cellars reveals plans to stablise pricing ahead of Brexit
Berkmann Wine Cellars will reveal its new pricing strategy for 2019 and it has announced it plans to freeze prices until March 2020, to protect customers from “potential Brexit fall out”.
The importer will go live with new prices from March 18, 2019, which will be frozen until March 1, 2020.
This pricing policy excludes any additional tariffs in the event of a No Deal Brexit, or any changes to duty, which will be passed on.
Alongside this, Berkmann will offer business certainty through continuity of supply, ensuring there is enough stock on hand to cover its customers and prospective clients during Brexit, thus protecting their business during this period of uncertainty.
Charles Marshall, Commercial Director at Berkmann Wine Cellars said: “Much consideration has been given to maintaining continuity of pricing during this turbulent period to provide our loyal customers with commercial stability. We want to provide them with firm pricing across the key trading periods of Easter, summer and Christmas, so business plans can be made accordingly.”