Hammonds of Knutsford to distribute Belgrove Rum in UK
Hammonds of Knutsford is working with The Cartmel Spirit Company to launch Belgrove Rum in the UK.
The premium, single-origin rum, is distilled from pure Demerara sugar cane grown on the mineral-rich banks of the Demerara River in Guyana. It is then infused with notes of toasted hazelnut, a touch of Madagascan vanilla and undertones of chocolate.
Hammonds has been confirmed as Belgrove’s first nationwide distributor.
Jonathan Hammond, managing director, said: “When the Carmel Spirits Company first introduced us to Belgrove we were impressed with the luxurious quality of the spirit, as well as the unique flavour offering.
“We are delighted to be working with Belgrove during such an exciting time for the brand, and to be bringing such a luxurious product to our customers in the hospitality sector, from nationwide accounts, to local independent bars.”
Belgrove is available via Amazon and also from the House of Malt.
Founder, Edmund Wood, said: “Belgrove has been a labour of love for us. We have been dedicated to creating an innovative yet authentic rum and I am delighted to be introducing Belgrove to cocktail fans everywhere.
“We have worked extensively to develop the product and brand to create a rum that is a real taste of luxury, and our distribution partnership will enable us to reach new customers across the country and create a real buzz around the launch.”