England Rugby and Champagne Bollinger extend partnership by five years

England Rugby is extending its partnership with Champagne Bollinger as its official Champagne supplier for a further five years.

The deal makes Bollinger ones of England Rugby’s longest serving suppliers and this partnership, set to celebrate 20 years of partnership in 2021, will also coincide with the RFU’s 150th anniversary.

The deal includes match day activation and branding rights with Bollinger continuing to be presented to men’s and Red Roses Player of the Match across the Quilter Internationals and Quilter Cup games. Bollinger also remains the official Champagne of Twickenham stadium.

Simon Massie-Taylor, RFU chief commercial officer, said: “We are delighted to continue our longstanding partnership with Champagne Bollinger for a further five years. We look forward to raising a glass in 2021 to celebrate our twenty-year relationship and to collaborating with them during our 150th anniversary.”

Victoria Carfantan, director of Champagne Bollinger UK, said: “We have always been immensely proud of the partnership between Champagne Bollinger and England Rugby and our deep rooted shared values. It gives us great pleasure to announce that this partnership has been renewed for the next five years, seeing us through to a quarter of a century celebration, and we hope fans will continue to cheer on the England Rugby team from the Bollinger Tent for many more years to come.”

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